2021
DOS SANTOS LAW
I developed a full branding and marketing package for Dos Santos Law. After spending time in Miami and interviewing Antonella Dos Santos and her team, I created a brand that captures their unique, personal, yet fierce approach to serving Miami's community.Branding
Advertising
Photoshoot
Commercial
Social Media
Animation
Experiential
This culminated with the “Here with You (Aqui contigo)” campaign. Isosceles designed a unique brand identity that represents the firm’s founding member’s values and audience. The agency also created a cohesive visual identity system by designing letterhead, business cards, and other stationary items, ensuring that all materials accurately reflect the lawfirm’s brand image. Isosceles then implemented all design aesthetics within a brand-new website.
Additionally, the agency developed a commercial that effectively communicated the law firm’s services and brand message to Dos Santos Law target audience of Miami. They provided marketing strategies that would help the law firm effectively reach and engage with potential clients. A campaign rollout was designed, including billboards, social media advertisements, and print campaigns. This commercial campaign is scheduled to release summer 2023.DOS SANTOS LAW JINGLE
"Isosceles' work encompassed everything in between, from concept development to final execution, ensuring that every detail was thoughtfully considered and executed to achieve the best possible outcome. The agency’s work helped the law firm establish a strong and distinctive brand identity that sets it apart from its competitors, ultimately leading to increased visibility and success in the market.”
Photography
In shaping the campaign's messaging, I put a spotlight on photography. I didn't just direct the visual style; I, myself, took the photos. This was more than just snapping good-looking shots; it was about capturing the brand's essence in each frame. Using a detailed brief, I aimed to align the photos with the brand's overall vibe and key elements.
Agency:
Creative Director:Isosceles
Franklin Gomez