Freelance creative / design director focused on advertising and branding.
I believe design is more than just aesthetics—it’s about capturing the essence of a brand and making it unforgettable. With over 15 years in advertising and branding, I’ve worked with clients like Netflix, Martini, and Chobani, crafting compelling visuals that tell their stories in fresh, meaningful ways. As the founder of Isosceles, I bring strategy and artistry together to build brands that resonate on a cultural level.
Beyond my work in branding, I’m the visionary behind Cinco Sentidos, a multisensory experience designed to engage people through art, music, poetry, and more. Rooted in creative exploration and human connection, it serves as a platform where artists and audiences interact in meaningful ways. Whether mentoring young creatives, sketching commuters, or curating immersive experiences, I believe in using design as a bridge for deeper storytelling. To me, design is the blueprint, but the soul is the essence.
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Advertising
Brand Identity
Campaign Identity
Visual Exploration
Art Direction
Packaging
Photography
Design Storytelling
C-Suite Narrative
Pitch Presentation
Guidelines/Playbook
Web Design
Design Systems -
Amazon — Experiential Design
Avion — Advertising
Bombay — Advertising
Cacique — Advertising
Disney — Experiential
Dos Santos Law — 360
Drambuie — Advertising
Jagermeister — 360
MLB — Brandbook
Mintted — Website
Netflix — Advertising
NFL — Brandbook
Rebird Capital — Branding
Recreate — 360
Bombay Sapphire — Advertising
Stanley Brothers — 360
Noche Luna Sotol — Advertising
Mark Sellinger — Advertising
Tullamore DEW — Advertising
Enphase — Brandbook360: Includes Branding, Advertising, Marketing, and Production.
Contact
I'm open to talks on roles or partnerships.
CINCO SENTIDOS
BE PRESENT. UNITE ALL SENSES. EXPERIENCE THE NOW.
Cinco Sentidos is a multisensory experiential platform designed to awaken perception through art, spoken word, music, fashion, and immersive storytelling. More than an event, it’s a philosophy—a space where creativity meets consciousness, where artists and audiences engage beyond sight and sound, and where every experience is felt through all five senses. Rooted in the belief that true connection happens when we see, hear, taste, touch, and feel differently, Cinco Sentidos curates moments that challenge perception, foster dialogue, and inspire artistic exploration.
Design Aficianado
Design Promise
DESIGN IS THE BLUEPRINT, SOUL IS THE ESSENCE.
Design until the point you need to create." In my design process, I focus first on function and structure, creating a blueprint that incorporates color, layout, and functionality. Then I infuse the brand world mood and feeling into the work—that's when the design truly comes to life.
Design Approach
CREATIVE SOLUTION FROM WITHIN
Once I've established the tone of voice, message, and target audience, I then bring the brand's character to life, shaping how it will engage and resonate with its audience.
Design Style
IMAGINATIVE,VIVID, AND DYNAMIC.
I'm quick, creative, and friendly, with a passion for what I do. Detail-oriented and self-employed, I dedicate myself fully to each project. I've often been told my real talent lies in deeply understanding the customer's needs.